MEDIAST 101 Chapter 13: Babbie chapter 13

• School: Berkeley
• Department: Media Studies
• Course: MEDIAST 101
• Professor: Josh Jackson

Document Summary

Qualitative analysis: methods for examining social research data without converting them to a numerical format. Useful approach to data analysis and is enjoying a resurgence of interest among social scientists. In quantitative research it can be easy to get caught up in logistics of data collection ad in the statistical analysis of data collection and in the statistical analysis of data. Qualitative research is sometimes undertaken solely for descriptive purposes. John lofland and his colleagues suggests 6 different ways of looking for patterns in particular research topic. Ex. suppose you"re interested in analyzing child abuse in certain neighborhood. 1. frequencies: how often child abuse occur among families under study. 3. structures:what are the different types of abuse (mental, physical) Looking for patterns across several observations that typically represent different cases under study. 2 strategies: variable-oriented analysis: similar to model we"ve already discussed from time to time.