COM CO 101 Chapter Notes - Chapter 3: Payne Fund Studies, Single-Bullet Theory, Juvenile Delinquency
16 Nov 2017
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Some argue that this affects the active political involvement of. In most cases, mass media reinforce existing behaviors and attitudes rather than change them: ex. Joseph klapper"s 1960 research study, the effects of mass. Information usually covers some real-life problem or need: public research usually takes place in academic and government settings. In the united states in the 1960s an important body of research, cultural studies, arose to challenge mainstream media effect stories. Antonio gramsci, who investigated how mass media support existing hierarchies in society: in the united states, early criticism of the media came from the frankfurt school in the 1930s. Most popular art became the first serious academic book to analyze television shows and why certain shows became popular: before newcomb, textual analysis usually focused only on important or highly regarded works of art. In reading the romance: women, patriarchy, and popular.
