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BUS 346 Chapter Notes - Chapter 11: Sustainable Packaging, Brand Licensing, Brand Equity

United States

Principles of Marketing

Business

Jason Varley

Cal Poly San Luis Obispo

Legal Responsibilities of Business

Financial Accounting

Managerial Accounting

Principles of Oral Communication

BUS 346 Chapter Notes - Chapter 12: Outsourcing, Takers, Marketing Mix

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BUS 346 Chapter Notes - Chapter 11: Sustainable Packaging, Brand Licensing, Brand Equity

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