Sociology SOC-R 320 Chapter Notes - Chapter 2: Havelock Ellis, Fallacy, Ethnic Group

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27 Apr 2016
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Sex information/advice genre: transmits info and norms, rather than images, about sexualtiy to a mass audience to both informan and entertain in a simplified manner. Primary purpose: financial profit: contrast to scholarly research (primary goal to increase knowledge) Success of media personalities relies on ability to present info as entertainment (not their expertise: sex advice and info must be simplified. Media includes stats from studies to reinforce their authority (not always accurate: of results don"t hold up. Sex experts on tv on often repetitive: research is slow process, their scope is narrow. Objectivity: observation of things as they exist in reality as opposed to our feelings or beliefs about them: foundation for studying sexuality. Value judgments: evaluations based on moral or ethical standards rather than objective ones: don"t tell us what motivates ppl, how frequently they behave in a certain way, how they feel, only tell us how we ourselves feel.

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