MC 2010 Chapter : Style Web Speech
Document Summary
It: refers to groups (counsel, families, etc, there is referring to people in the group. Quotation marks: commas and periods go inside, other punctuation depends on the quote. Percent written out: number is used as a figure, 1 percent. Nickname quotation marks, goes after first name. Race and sexual orientation doesn"t go in unless it"s necessary. 100 mph miles per hour don"t use courteously titles: except for dr. , only used first time, don"t use titles on second reference. Chair person no it"s specific use chairman or chairwoman. Numerals: distance, ages, weights, measurements, 6 feet 2 inches tall computer term, internet, email. Quotations: books, movies, etc, except for newspapers and magazines. Don"t split infinitives: to run quickly, not to quickly run. Breaking stories: straight news style, straight lead, inverted pyramid. 9/23/2013 3:29:00 pm: search engines pick up the leads. Length: 3-5 paragraphs long, 2nd paragraph could be a good quote.
