SOCIOL 3310 Chapter Notes -Consumer Reports
Document Summary
In the excerpt we were given, a couple named jeff and marla are butting heads when it comes to purchasing a big screen hdtv. Marla is reluctant and has been approached by jeff many times in order to make the purchase, but she still refuses. Jeff uses both threats and promises when it comes to persuading marla to allow him to purchase this tv. A threat of persuasion is stating that if someone doesn"t comply with their wishes, then something negative will happen, but if they do, then the negative aspect will disappear. A promise when it comes to persuasion methods is that if the other person complies with their wishes, then they will comply with the other party"s wishes. By saying this, jeff is stating that if they don"t get the tv, then he"ll spend less time at home, but if they do, then he will be spending more time at home with her.
