GEOG 300 Chapter Notes - Chapter 5: Nuclear Regulatory Commission, Greenpeace, Rainforest Alliance
31 Jul 2018
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They falsely convey to consumers that a given product service or company factors environmental responsibility into they are attempting to expand its or offerings and. C 2009 ) environmental program while the core business is unsustainable inherently polluting or: ad bluster using targeted advertising or. Pr so as to divert attention from actual environmental problems. Look beyond advertising claims search for certified labels. The troubling evolution of corporate green washing mid. And advertising enabled companies to present themselves as caring environmental stewards even as they were engaging in environmentally unsustainable practices . With a series of ads proclaiming the cleanliness. With less air pollution than competing coal plants . Wester vdd noted a hotel was reusing towels to save the coral reefs , but were also constructing more infrastructure many environmental programs that. Ad budget was way more expensive than that of the campaign.
