MANAGMNT 301 Chapter Notes - Chapter 11: Communication Problems, Group Cohesiveness

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The u. s. workforce is becoming more diverse. A skills gap exists because typical workers often lack the skills to fill jobs that are being created. To fill this gap and achieve competitive advantage, managers need to recruit, develop, motivate, and retain a diverse workforce. Affirmative action is used to correct past exclusion of women and minorities from organizations. Managing diversity takes a broader approach aimed at supporting, nurturing, and using employee differences to the organization"s advantage. Managing diversity can result in enhanced talent management practices, marketing strategies to reach diverse consumers, innovation and problem solving, and organizational flexibility. Challenges associated with managing a diverse workforce include decreased group cohesiveness, communication problems, mistrust and tension, and stereotyping. Based on prevailing assumptions about people and cultures, organizations take one of the following forms: (1) monolithic, (2) pluralistic, or (3) multicultural. In order to cultivate diversity, managers and organizations need to support and commit to it.

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