ECON 101 Chapter Notes - Chapter 4: Mira-Bhayandar Municipal Corporation, Perfect Competition, Snickers

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27 Feb 2018
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Demand = willingness to pay = marginal benefit. We are willing to pay up to how much we value an extra unit of a good or service. Consumer surplus -- the difference between what you are willing to pay and what you actually pay. Cs = willingness to pay - price (wtp-p) Cs = marginal benefit - price (mb - p) The demand for snickers can be represented by the following equation: Firms need to sell at a price that is at least what it costs them to. Firms need to sell at a price that is at least what it costs them to product the good or service. Cost = value of inputs, skills, or time used to produce good. Marginal cost: additional cost of producing one more good. Producer surplus -- the difference between the price sellers receive for a good or service and how much it costs to make it.

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