POLS 125 Chapter Notes - Chapter 6: Road to the White House: Public Campaign

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Road to the white house chapter 6, wayne. This time period is very important for recovery and reconsolidation. All of this is to present a winning campaign narrative. After divisive nomination comma the party also has to reunify and reenergize its base, raise money for reelection committees and promote its candidates for the general. It is necessary for the winning candidate to consolidate the party come on appealing to partisans who supported the other candidates: the sooner this effort is undertaken comma the better. The media will continue to highlight rifts until they are healed. Repositioning can be tricky, since the news media and opposition party are going to point out the policy inconsistencies (1) raising questions about their credibility and dependability to follow through on their campaign promises is typical. They do not have as loud of a pulpit as the incumbent does, either.

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