COM ARTS 155 Chapter Notes - Chapter 1 : Webisode, Three Steps, Liability Insurance

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Document Summary

To understand technology that captures light and sound and turns it into art. Aesthetic compositions, sound mix, choreography of tools -- artistic skills. Media is a tool for expression abstract or direct. Audiences want to be entertained and informed and media production techniques make that possible. Story: fictional events carried out by fictional characters. Production is realizing own story idea or developing someone else"s idea to develop story ideas observe everyday happenings; appreciate other art forms. Target a message to a specific audience. Media artists choose to produce and hope for audience response creation in itself can be satisfactory. Media activists and advertisers target specific audiences for relaying a message or selling items. Self-expression can conflict with audience response in a capitalistic society where works are judged in economic terms. Type of program: sitcom, webisode, documentary etc. Method of production: film, audio recording, digital imaging etc. Means of distribution: movie theaters, blu-ray discs/ dvd, internet.

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