GDES-3005 Lecture Notes - Lecture 7: Hypothesis, Outlook.Com, Train Wreck
12 Sep 2016
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Analogue type stuff is having a new resurgence: any kind of growth expectations in the market, shift your priority!! Prices may double: economy tank reviving, work with the roller coasters. Eight things to avoid when you" re trying to name a company: committee, asking too many people! Its your company, don"t listen to others that you don"t care about: train wreck. Two trains running into each other, bending language. It gets lost, don"t make it sound too generic. Notion company makes things like keyboard and watches for promotional items: atlas approach. More and more banks are taking their names out so they become international: clich , hidden meaning. Marketed to people who would get that joke. Mixing up letters that don"t belong to each other: you should wait though. People are buying the story, extraordinary vs. ordinary. Doesn"t have to be finished, but has to be a tangible form. Statutory damages, up to 200000$ us as punishment.
