COMM 322 Lecture Notes - Lecture 4: Charismatic Authority, Scapegoating, Pathos
Document Summary
What are the view of human nature we have seen thus far: marx, durkheim. If you have limitless potential, you"ll always be unhappy because you are never going to accomplish what you thought you were going to accomplish. If you think you can be beyonc but 10 years later you still are not, you"ll be unhappy: weber. Legal vs. traditional domination (e. g. monarchy or religion) Conflict between wanting to follow pleasure principle: aristotle. Drafting a convincing argument to persuade your audience. Belief that if someone is representing the good/true then they will always win. The desire to be perfect is actually what ruins them. Tries to expose guilt then help people relieve themselves of it. Fisher has a different conception of "human nature" Logic of good reasons: we are concerned with: The relevance of those values to the decisions made. The consequences of adhering or not adhering to those values. The overlap with the worldview of the audience.
