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Class Notes for MKTG 471

Out of 48 Class NotesAbout GMU

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GMU
MKTG 471 Lecture Notes - Lecture 1: Corporate Social Responsibility, Marketing Ethics, Lviv
gmubusstudent
716
GMU
MKTG 471 Lecture Notes - Lecture 5: Reference Group, Consumer Behaviour, Subculture
gmubusstudent
712
GMU
MKTG 471 Lecture Notes - Lecture 6: Zip Code, Market Segmentation, Psychographic
gmubusstudent
825
GMU
MKTG 471 Lecture Notes - Lecture 2: Channel Bonding, Peripheral Vision, Competitive Advantage
gmubusstudent
921
GMU
MKTG 471 Lecture Notes - Lecture 7: Station Wagon, Value Proposition, Hundred Days Offensive
gmubusstudent
714
GMU
MKTG 471 Lecture Notes - Lecture 2: Disruptive Innovation, Online Advertising
brownduck883
367
GMU
MKTG 471 Lecture Notes - Lecture 43: Cognitive Dissonance, Sales Promotion, Personal Selling
brownduck883
449
GMU
MKTG 471 Lecture Notes - Lecture 41: Media Planning
brownduck883
258
GMU
MKTG 471 Lecture Notes - Lecture 42: Marketing Strategy, Mass Media, Relationship Marketing
brownduck883
335
GMU
MKTG 471 Lecture Notes - Lecture 40: Escalator
brownduck883
333
GMU
MKTG 471 Lecture Notes - Lecture 31: Reverse Engineering, Stratified Sampling, Decision Support System
brownduck883
418
GMU
MKTG 471 Lecture Notes - Lecture 35: Selective Exposure Theory, Business Intelligence
brownduck883
415
GMU
MKTG 471 Lecture Notes - Lecture 34: Flickr, Asian Americans
brownduck883
326
GMU
MKTG 471 Lecture Notes - Lecture 32: Social Bookmarking, Tumblr
brownduck883
331
GMU
MKTG 471 Lecture Notes - Lecture 38: Peanut Butter
brownduck883
428
GMU
MKTG 471 Lecture Notes - Lecture 39: Shoplifting, Betty Crocker
brownduck883
336
GMU
MKTG 471 Lecture Notes - Lecture 37: Universal Product Code, Frozen Yogurt, Greenwashing
brownduck883
327
GMU
MKTG 471 Lecture 30: Marketing 471 Lecture 30
brownduck883
322

Textbook Notes for MKTG 471

10 Textbook Notes

Study Guides for MKTG 471

8 Study Guides

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gmubusstudent
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brownduck883
brownduck883
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gmubusstudent
gmubusstudent
5 uploads
brownduck883
brownduck883
43 uploads
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