All Educational Materials for MKT 3413 at Louisiana State University (LSU)

LSUMKT 3413AllSpring

MKT 3413 (98% on the test)

135 Page
18 Jun 2014
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LSUMKT 3413AllSpring

Exam 1 Review Essay Section (Got A+ on the test)

31 Page
2 Jul 2014
Mass marketing era: 1985: process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to creat
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LSUMKT 3413AllSpring

MKT 3413 Study Guide - Midterm Guide: Survey Data Collection, Computer-Assisted Telephone Interviewing, Advantageous

8 Page
2 Jul 2014
Disadvantages include: research object: the respondents cannot be shown anything or physically interact with the, the telephone interview does not perm
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LSUMKT 3413AllFall

Exam 1 Essay Answers

4 Page
15 Mar 2019
Exam #1 essay question section counts 50% of exam #1 grade. Then select any two (2) of the following questions numbered #1, #2, and #3. Be absolutely c
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LSUMKT 3413AllFall

MR Process Pretest

1 Page
15 Mar 2019
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LSUMKT 3413AllFall

MKT 3413 Test 2 Notes

47 Page
15 Mar 2019
Correctly : a computer-administered survey - is one in which computer technology plays an essential role in the interview work, often, but not always,
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LSUMKT 3413AllFall

MKT 3413 Test 1 Notes

28 Page
15 Mar 2019
This information cannot come from any other component of the mis other than. Marketing research: marketing research projects unlike other mis component
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LSUMKT 3413AllFall

MKT 3413 Exam 1 Notes Critical Incident Technique

7 Page
15 Mar 2019
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LSUMKT 3413M.LastnerFall

MKT 3413 Study Guide - Quiz Guide: Aramark, Customer Relationship Management, Transact

28 Page
12 Oct 2017
9/7/2017 4:11:00 am: what is marketing, why do we need to learn about marketing, hearing the consumer, not hearing the consumer, why do we need to know
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LSUMKT 3413Al BurnsSpring

MKT 3413 Study Guide - Midterm Guide: Opinion Leadership, British Touring Car Championship, Microsoft Word

47 Page
22 Mar 2017
Self-administered surveys: a self-administered survey - is one in which the respondent completes the survey completely on his or her own. Mixed-mode su
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Trending

Frequently-seen exam questions from 2014 - 2018.
LSUFall

MKT 3401 Exam 1

4 Page
15 Feb 2019
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LSUFall

MKT 3401 Final Exam Professor Karam

3 Page
15 Feb 2019
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LSUFall

MKT 3401 Final Exam

4 Page
15 Feb 2019
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LSUFall

CFS 4052 Lecture 14: DISCUSSION SET 5

2 Page
8 Nov 2019
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LSUFall

CFS 4052 Lecture 11: DISCUSSION SET QUESTION #3

4 Page
8 Nov 2019
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LSUFall

CFS 4052 Lecture Notes - Lecture 9: Legal Guardian, In Loco Parentis, Equal Protection Clause

12 Page
8 Nov 2019
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LSUFall

CFS 4052 Lecture Notes - Lecture 11: Nuclear Family, Pillow Talk, Tender Years Doctrine

2 Page
8 Nov 2019
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LSUFall

CFS 4052 Lecture Notes - Lecture 5: Embezzlement, John Paul Stevens, Vasectomy

5 Page
8 Nov 2019
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LSUFall

CFS 4052 Lecture Notes - Lecture 5: Solipsism, Moodle, The Boston Globe

3 Page
8 Nov 2019
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LSUFall

CFS 4052 Lecture Notes - Lecture 2: False Dilemma, Moodle, The Work Foundation

2 Page
8 Nov 2019
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LSUMKT 3413Al BurnsSpring

MKT 3413 Lecture 9: MKT 3413 Lecutre 9- Questionnaire Design Notes- Chp 8 (2.15.17)

2 Page
15 Feb 2017
Wording of questions- remember do"s and do not"s. Never use these words in a survey: ever, always, any, never, anything : words are too extreme/absolut
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LSUMKT 3413Al BurnsSpring

MKT 3413 Lecture Notes - Lecture 10: Data Analysis, Qualtrics

4 Page
22 Feb 2017
Traditional: static and linear, non-interactive, page by page. Contemporary: dynamic and nonlinear, interactive, customized, fun, graphic sliders. Fiel
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LSUMKT 3413Al BurnsSpring

MKT 3413 Lecture 8: MKT 3413 Measurement Lecture Notes- Ch 8 (2.13.17)

5 Page
13 Feb 2017
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LSUMKT 3413M.LastnerFall

MKT 3413 Lecture Notes - Lecture 2: Infielder, Derek Jeter, Demographic Profile

15 Page
12 Oct 2017
Learning module objectives: learn how to word questions so they are not biased, understand how to organize the questions on a questionnaire, become fam
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LSUMKT 3413M.LastnerFall

MKT 3413 Lecture 6: The Evolution of Marketing

1 Page
12 Oct 2017
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LSUMKT 3413M.LastnerFall

MKT 3413 Lecture Notes - Lecture 2: Advertising Management, Eye Tracking, Marketing Mix

28 Page
12 Oct 2017
2/12/2016 9:17:00 pm: what is marketing, why do we need to learn about marketing, hearing the consumer, not hearing the consumer, why do we need to kno
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LSUMKT 3413Al BurnsSpring

MKT 3413 Chapter Notes - Chapter 14: Chi-Squared Distribution, Scatter Plot, Null Hypothesis

12 Page
30 Mar 2017
How qualtrics provides the total package: relationship analyses determine whether stable patterns exist between two (or more) variables. What is a rela
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LSUMKT 3413Al BurnsSpring

MKT 3413 Chapter Notes - Chapter 12: Confidence Interval, Estimation Theory, Sampling Error

12 Page
30 Mar 2017
However, when a probability sample is drawn from a population, values that we want to know about. Every sample contains error meaning that the averages
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LSUMKT 3413Al BurnsSpring

MKT 3413 Chapter Notes - Chapter 13: Null Hypothesis, Standard Error, Market Segmentation

11 Page
30 Mar 2017
A marketing research professional comments on the importance of differences analysis: to increase the usefulness of our own analysis, we can examine di
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LSUMKT 3413AllFall

Fieldwork Data Quality Qualtrics

10 Page
15 Mar 2019
A fieldwork error is any incorrect or biased response in a survey that occurs during data collection. Use qualtrics interactive features to combat thes
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LSUMKT 3413AllFall

Generalization Analysis

9 Page
15 Mar 2019
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LSUMKT 3413AllSpring

MKT 3413 Syllabus Spring 2015

6 Page
15 Mar 2019
1920 business education complex building (north wing) (2510 bec computer classroom for specific classes) Instructor: a. burns 2121 bec (hours 1:30-4 tt
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LSUMKT 3413AllFall

Chapter 5 Notes- Al Burns

17 Page
15 Mar 2019
Chapter 5 information types and sources: secondary data and. Standardized information: which type of data refers to information that is developed or ga
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LSUMKT 3413AllFall

Chapter 2 Notes Al Burns- Test Review

17 Page
15 Mar 2019
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LSUMKT 3413AllFall

Introduction To Marketing Research

2 Page
15 Mar 2019
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LSUMKT 3413AllFall

Fieldwork Data Quality Qualtrics

9 Page
15 Mar 2019
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Most Popular

Your classmates’ favorite documents.
LSUMKT 3413AllSpring

MKT 3413 (98% on the test)

135 Page
18 Jun 2014
View Document
LSUMKT 3413Al BurnsSpring

MKT 3413 Chapter Notes - Chapter 14: Chi-Squared Distribution, Scatter Plot, Null Hypothesis

12 Page
30 Mar 2017
How qualtrics provides the total package: relationship analyses determine whether stable patterns exist between two (or more) variables. What is a rela
View Document
LSUMKT 3413Al BurnsSpring

MKT 3413 Lecture 9: MKT 3413 Lecutre 9- Questionnaire Design Notes- Chp 8 (2.15.17)

2 Page
15 Feb 2017
Wording of questions- remember do"s and do not"s. Never use these words in a survey: ever, always, any, never, anything : words are too extreme/absolut
View Document
LSUMKT 3413Al BurnsSpring

MKT 3413 Study Guide - Midterm Guide: Opinion Leadership, British Touring Car Championship, Microsoft Word

47 Page
22 Mar 2017
Self-administered surveys: a self-administered survey - is one in which the respondent completes the survey completely on his or her own. Mixed-mode su
View Document
LSUMKT 3413Al BurnsSpring

MKT 3413 Lecture Notes - Lecture 10: Data Analysis, Qualtrics

4 Page
22 Feb 2017
Traditional: static and linear, non-interactive, page by page. Contemporary: dynamic and nonlinear, interactive, customized, fun, graphic sliders. Fiel
View Document
LSUMKT 3413Al BurnsSpring

MKT 3413 Chapter Notes - Chapter 12: Confidence Interval, Estimation Theory, Sampling Error

12 Page
30 Mar 2017
However, when a probability sample is drawn from a population, values that we want to know about. Every sample contains error meaning that the averages
View Document
LSUMKT 3413Al BurnsSpring

MKT 3413 Chapter Notes - Chapter 13: Null Hypothesis, Standard Error, Market Segmentation

11 Page
30 Mar 2017
A marketing research professional comments on the importance of differences analysis: to increase the usefulness of our own analysis, we can examine di
View Document
LSUMKT 3413Al BurnsSpring

MKT 3413 Lecture 8: MKT 3413 Measurement Lecture Notes- Ch 8 (2.13.17)

5 Page
13 Feb 2017
View Document
LSUMKT 3413AllSpring

Exam 1 Review Essay Section (Got A+ on the test)

31 Page
2 Jul 2014
Mass marketing era: 1985: process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to creat
View Document
LSUMKT 3413M.LastnerFall

MKT 3413 Study Guide - Quiz Guide: Aramark, Customer Relationship Management, Transact

28 Page
12 Oct 2017
9/7/2017 4:11:00 am: what is marketing, why do we need to learn about marketing, hearing the consumer, not hearing the consumer, why do we need to know
View Document

Most Recent

The latest uploaded documents.
LSUMKT 3413AllFall

Chapter 5 Notes- Al Burns

17 Page
15 Mar 2019
Chapter 5 information types and sources: secondary data and. Standardized information: which type of data refers to information that is developed or ga
View Document
LSUMKT 3413AllFall

Exam 1 Essay Answers

4 Page
15 Mar 2019
Exam #1 essay question section counts 50% of exam #1 grade. Then select any two (2) of the following questions numbered #1, #2, and #3. Be absolutely c
View Document
LSUMKT 3413AllFall

Chapter 4 Al Burns Notes- Test Review

30 Page
15 Mar 2019
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LSUMKT 3413AllFall

MR Process Pretest

1 Page
15 Mar 2019
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LSUMKT 3413AllFall

Chapter 2 Notes Al Burns- Test Review

17 Page
15 Mar 2019
View Document
LSUMKT 3413AllSpring

MKT 3413 Syllabus Spring 2015

6 Page
15 Mar 2019
1920 business education complex building (north wing) (2510 bec computer classroom for specific classes) Instructor: a. burns 2121 bec (hours 1:30-4 tt
View Document
LSUMKT 3413AllFall

MKT 3413 Test 2 Notes

47 Page
15 Mar 2019
Correctly : a computer-administered survey - is one in which computer technology plays an essential role in the interview work, often, but not always,
View Document
LSUMKT 3413AllFall

MKT 3413 Test 1 Notes

28 Page
15 Mar 2019
This information cannot come from any other component of the mis other than. Marketing research: marketing research projects unlike other mis component
View Document
LSUMKT 3413AllFall

Introduction To Marketing Research

2 Page
15 Mar 2019
View Document
LSUMKT 3413AllFall

Fieldwork Data Quality Qualtrics

9 Page
15 Mar 2019
View Document

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