BSB119 Lecture Notes - Stereotype, Islamic Banking And Finance, Collectivism
Document Summary
Lecture 4: the cultural environment: what is culture, elements of culture, comparing cultures, cultural influences on international business and management, latin america. Understanding (nature of the differences and their implications); Advantages of understanding (a reputation able to handle cultural diversity) Cost advantages: integrate workers of different cultures - avoid loss of job satisfaction, less absenteeism, less turnover. Quality staff: attract staff from a wider pool; access to international networks. Creative problem solving: broader and richer base of experience; different perspective and problem solving methods. Competitive advantage: more readily accepted by locals; better market intelligence; understanding by political groups. Cross cultural literacy: an understanding of how cultural differences across and within nation"s effect business practices. Culture is the total way of life in a society" (fletcher, 1979) Culture is the collective programming of the mind" (hofstede, 1980) Culture is the glue that binds groups together (anonymous)
