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Class Notes for ATS1280 at Monash University

Understanding the media

ATS1280 Lecture Notes - Lecture 10: Marriage Records, Radio-Frequency Identification, Data Mining
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WEEK 10 The ethics of privacy Discussion questions In everyday life, to whom would you talk to about an emotionally painful event (imagine you have just been rejected by someone you like, or have not got a job you expected...

Arts - ATS
ATS1280
Mark Gibson
ATS1280 Lecture Notes - Lecture 11: A.C. Milan, Rupert Murdoch, Silvio Berlusconi
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WEEK 11 The mediatisation of sport Sport has, over the last two centuries, become pivotal to the development of news and entertainment media across the world Draws consistent and enormous audiences, providing large amounts...

Arts - ATS
ATS1280
Mark Gibson
ATS1280 Lecture Notes - Lecture 7: Media Consumption, Internet Backbone, Satellite Internet Access
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WEEK 7 Internet, online and mobile communication Discussion questions Was the development of the internet inevitable, or does it only exist because of the specific historical forces (such as the cold war and the san franci...

Arts - ATS
ATS1280
Mark Gibson
ATS1280 Lecture Notes - Lecture 9: Game Players, Player Character, Video Wall
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WEEK 9 social media and social selves Discussion questions Are some of the fears surrounding video games (e.g., game addiction or the inculcation of violent behavior) justified? Why/why not? How is play...

Arts - ATS
ATS1280
Mark Gibson
ATS1280 Lecture Notes - Lecture 8: North American Video Game Crash Of 1983, Magnavox Odyssey, Super Mario 64
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WEEK 8 GAMES Discussion questions Are some of the fears surrounding video games (e.g., game addiction or the inculcation of violent behavior) justified? Whywhy not? How is playing a game different from consuming other medi...

Arts - ATS
ATS1280
Mark Gibson
ATS1280 Lecture Notes - Lecture 12: Crowdfunding, Cultural Imperialism, Cultural Policy
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WEEK 12 Media industries Media are produced by real, specific, commercial, governmental and technological factors that intersect with and are inextricably a part of, culture How media became naturalised Media went from see...

Arts - ATS
ATS1280
Mark Gibson
ATS1280 Lecture Notes - Lecture 5: Podcast, Talk Radio, Press Tv
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WEEK 5 Radio Forgotten mass medium Narrative of obsolescence Lack of visual component o Doesnt have visual aspect so downgraded Style of reception o People arent aware or dont think as much of their relationship with radio...

Arts - ATS
ATS1280
Mark Gibson
ATS1280 Lecture Notes - Lecture 3: Alternative Dispute Resolution, Anti-Spam Techniques, Classified Advertising
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WEEK 3 Policy and regulation How does Cunningham characterize the approach of the "third way" in media and communications studies and how is it different from "critical media studies"? How far would you ag...

Arts - ATS
ATS1280
Mark Gibson
ATS1280 Lecture Notes - Lecture 4: Peep Show, Studio System, Thomas Edison
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WEEK 4 Film Path from production to the audience is no longer so well signposted Film is now categorically an anachronistic term that has become completely stripped of the value it may have once held as a ...

Arts - ATS
ATS1280
Mark Gibson
ATS1280 Lecture Notes - Lecture 6: Bruce Gyngell, Organizational Culture, Howard Government
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WEEK 6 Development of TV Early experiments Early british broadcasts The public model vs the commercial model TV in the US Radio industry as driver of television Advertising as economic model o Television shows as free lunc...

Arts - ATS
ATS1280
Mark Gibson
ATS1280 Lecture Notes - Lecture 1: Mass Hysteria, Mass Communication
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WEEK 1 Communications Communications involves Systems, processes and outcomes of everyday interactions with the world around us It comes in many forms such as o Aural, visual, written or gestural Communications can help...

Arts - ATS
ATS1280
Mark Gibson
ATS1280 Lecture Notes - Lecture 2: Nathaniel Butter, The Daily Courant, English Civil War
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WEEK 2 THE PRESS What is the role of newspapers in how you find and read the news? What are the differences between governments and the press in regulation of the media? Explain the changing business model of newspapers in...

Arts - ATS
ATS1280
Mark Gibson
Statistics - Reference Guides

This Guide provides an easy to follow summary of all basic principles that are the foundation to Statistics and Probabilities. Using a combination of charts and sample equations, the key concepts are developed and the esse...

Econometrics
ETC2430
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