ECON1101 Lecture Notes - Lecture 4: Giffen Good, Demand Curve, Marginal Cost

32 views4 pages
15 May 2018
Department
Course
Professor
ECON1101 Kristy
Demand
- diminishing marginal utility
- utility maximising assumption
- law of demand: consumers demand more when the price decreases
- substitution affect- change in q demanded, following a change in P of its relative goods
- Y affect: purchasing power- if price goes up buy less + vice versa
- Inverse relationship between P + Q quod Y/substitution affect
- Demand curve- marginal benefit
Cost curves
- Why is the ATC curve U shaped?
o Mathematical and economic factors to explain its shape (economies and diseconomies of
scale- increasing returns to scale moving to optimal production point, then decreasing)
o ATC = AFC + AVC
o AFC = FC/q (y=1/x for x>0) ie as AFC 0, ATC AVC
o Examining the AVC curve: at low levels of production we have increasing returns to scale ie
∆VC>0 and ∆q>0 and ∆VC<∆q, AVC reduce
o At high levels of production we have decreasing returns to scale quod of fixed factors of
production ∆VC>0 and ∆q>0, BUT ∆VC> ∆q leading to AVC increasing
- Marginal cost curve: ∆TC/∆q = ∆(FC+VC) /∆q
o = ∆FC/∆q + ∆VC/∆q
o = 0 + ∆VC/∆q
o = ∆VC/∆q
Chapter 3: Demand in a Perfectly Competitive Market
- Utility denotes the satisfaction that an individual derives from consuming a given good or taken a
certain action
o Decreasing marginal utility: utility from consuming an extra unit of a given good decreases
with the number of units that have been previously consumed (ie marginal benefit)
o Cost-benefit principle- action should be taken if MB≥MC
- Law of demand: tendency for consumer to demand more of certain g/s when price of g/s decreases
- Substitution effect: captures the change in Q demanded of g following a change in its relative price
(lower price increase Q consumed)- subst effect usually dominates
o for a giffen good: higher price= higher Q
- Income effect: captures the changes in Q demanded of a g following the reduction in the consumer’s
purchasing power
o For a normal g: lower Y lower Q
o For an inferior g: lower Y higher Q
- Consumer reservation price: max amount of money consumer is willing to pay for marginal unit of g
- Demand curve= MB for consumer
o ∆price/∆Q move along demand curve
o preferences, marketing, prices of other g- shift of curve
- substitutes: increase in price of one causes increase in Q demanded of other
- complements: decrease in price of one causes increase in Q demanded of other
find more resources at oneclass.com
find more resources at oneclass.com
Unlock document

This preview shows page 1 of the document.
Unlock all 4 pages and 3 million more documents.

Already have an account? Log in

Get access

Grade+20% off
$8 USD/m$10 USD/m
Billed $96 USD annually
Grade+
Homework Help
Study Guides
Textbook Solutions
Class Notes
Textbook Notes
Booster Class
40 Verified Answers
Class+
$8 USD/m
Billed $96 USD annually
Class+
Homework Help
Study Guides
Textbook Solutions
Class Notes
Textbook Notes
Booster Class
30 Verified Answers

Related Documents

Related Questions