ECON1010 Lecture Notes - Lecture 6: Normal Good, Jeans, Sunscreen

30 views3 pages
9 May 2018
School
Department
Course
Professor
All diagrams come from Patricia Ramirez de la Vina’s powerpoint “Elasticity”
Lecture 6 Notes - Elasticity
Determinants of Elasticity
Substitute availability
The more substitutes there are, the more elastic the good is
Cereal vs. sunscreen
Cereal has lots of sustitutes, susree does’t
Luxury vs. Necessity
Luxuries are more elastic than necessities
Cruise ships vs. insulin
People can survive without cruise ships, but not so much
without insulin
Specificity of the good
Narrowly defined goods have greater price elasticity than broadly defined
goods
Blue jeans vs. clothes
There are lots of substitutes for blue jeans, but not so many
for clothes
Time-frame
Price elasticity is higher in the long run than in the short run
The price of gas rises
Short run people still need gas to get places, but in the long
run they can switch to electric cars, move closer to work, or
find other alternatives
Elasticities of products in the real world:
Revenue
Fir’s total sales of a produt
R = Q x P
Price Elasticity and Total Revenue are related
When price changes, revenue will go up or down depending on the elasticity
If a good is elastic, an increase in price will decrease revenue
Decreasing price will increase revenue
find more resources at oneclass.com
find more resources at oneclass.com
Unlock document

This preview shows page 1 of the document.
Unlock all 3 pages and 3 million more documents.

Already have an account? Log in

Document Summary

All diagrams come from patricia ramirez de la vina"s powerpoint elasticity . The more substitutes there are, the more elastic the good is. Cereal has lots of su(cid:271)stitutes, su(cid:374)s(cid:272)ree(cid:374) does(cid:374)"t. People can survive without cruise ships, but not so much. Narrowly defined goods have greater price elasticity than broadly defined goods. There are lots of substitutes for blue jeans, but not so many. Price elasticity is higher in the long run than in the short run. Short run people still need gas to get places, but in the long run they can switch to electric cars, move closer to work, or. Elasticities of products in the real world: find other alternatives. Price elasticity and total revenue are related. When price changes, revenue will go up or down depending on the elasticity. If a good is elastic, an increase in price will decrease revenue. Gray area is in common, green + gray is former revenue, gray + blue is new revenue.

Get access

Grade+20% off
$8 USD/m$10 USD/m
Billed $96 USD annually
Grade+
Homework Help
Study Guides
Textbook Solutions
Class Notes
Textbook Notes
Booster Class
40 Verified Answers
Class+
$8 USD/m
Billed $96 USD annually
Class+
Homework Help
Study Guides
Textbook Solutions
Class Notes
Textbook Notes
Booster Class
30 Verified Answers

Related Documents

Related Questions