EVNT2000 Lecture Notes - Lecture 2: Event Management, Capital Cost, Service Provider
Document Summary
Evnt2000 fundamentals of event management- semester 2, 2017. Definitions of events, typologies, portfolio approach: size of events- pyramid- use examples, eg: explain the portfolio approach to classify events- give examples according to size. Government involvement in events: know difference between government, corporate and community events, how/different way government is involved in events, corporate- return on investment, 4 or 5 levels of evaluation, community- different strategies to engage the community. Events: an occurrence at a given place and time; a special set of circumstances; a noteworthy occurrence. Events are temporary and purposive gatherings of people. Identifies (tradition, attractiveness, quality) because of spirit or ethos of a town, city or region. Capable by their scale and media interest of attracting significant visitor numbers, media coverage and economic benefits. Targeted at locals and staged for their social, fun and entertainment value. High delegate spend brought renewed pressure on local industry to validate. Administration: hrm, financial management, systems, stakeholder management, procurement, time management.
