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Class Notes at University of Wollongong

MARK344 Lecture Notes - Lecture 15: Ryanair, Easyjet, Marketing Mix
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Ryanair Low-cost Irish airline unveiled Business Plus a ser...

Marketing and Advertising
MARK344
Ping
MGNT205 Lecture Notes - Lecture 5: Operational Definition, Job Performance, Statistical Significance
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Definition: Measurement is the process of assigning numbers to obje...

Management
MGNT205
Christa
MGNT205 Lecture Notes - Lecture 8: Job Satisfaction, Organizational Commitment, Organizational Culture
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On boarding is the process of introducing new employees to their ne...

Management
MGNT205
Christa
MGNT205 Lecture Notes - Lecture 2: Organizational Culture, Human Capital, Performance Management
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1. HR Planning HR Planning is the process of systematically reviewi...

Management
MGNT205
Christa
MGNT205 Lecture Notes - Lecture 6: Job Performance, Construct Validity, Human Capital
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Selection: 1. Journal on Selection Research This paper looks at cur...

Management
MGNT205
Christa
MGNT205 Lecture Notes - Lecture 7: Structured Interview, W. M. Keck Observatory, Job Analysis
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Interviewing candidates: The interview is really a verbal test for ...

Management
MGNT205
Christa
MGNT205 Lecture Notes - Lecture 3: Human Resource Management, Job Analysis, Konz
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2. Job analysis reading (Job analysis for a changing workplace) htt...

Management
MGNT205
Christa
MGNT205 Lecture Notes - Lecture 4: Headhunting, Linkedin, Employer Branding
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Podcast on Recruitment Hear from Industry Experts on recruitment is...

Management
MGNT205
Christa
MGNT205 Lecture Notes - Lecture 1: Human Resource Management, Microsoft Powerpoint, R&S Records
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2. trategy Human resource management is a dynamic discipline, and o...

Management
MGNT205
Christa
MARK344 Lecture Notes - Lecture 13: Strategic Management, Operations Management, Supplier Relationship Management
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There are two aspects of strategic customer management. The first r...

Marketing and Advertising
MARK344
Ping
MARK344 Lecture Notes - Lecture 15: Internal Communications, Market Segmentation
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Attention to marketing strategy and competitive positioning decisio...

Marketing and Advertising
MARK344
Ping
MARK344 Lecture Notes - Lecture 9: Competitive Advantage, Product Differentiation, Flexible Response
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In Chapter 6 we assessed organisational resources. These we classed...

Marketing and Advertising
MARK344
Ping
MARK344 Lecture Notes - Lecture 14: Relationship Marketing, Vertical Integration, Outsourcing
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In developing marketing strategy it is important for executives to ...

Marketing and Advertising
MARK344
Ping
MARK344 Lecture Notes - Lecture 10: Direct Marketing, Personal Selling, Job Design
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The market offer: Most market offers are combinations of physical, ...

Marketing and Advertising
MARK344
Ping
MARK344 Lecture Notes - Lecture 11: Functional Skills Qualification, Disruptive Innovation
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One of the most critical issues facing executives is the need f...

Marketing and Advertising
MARK344
Ping

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