21654 Lecture Notes - Lecture 2: Carbon Footprint, Design Thinking, Human Factors And Ergonomics
Relationship between Management, Organisations and Society
Pestle
Political:!
Governmental influences
Manifests through policies and regulations
Economic:
Aspects within economy that affect market
Factors include inflation, interest rates
Social:
Behaviours, preferences, attitudes
Expectations, education, demographic trends
Technological:
Advances eg internet
Depends on speed to adaptation
Legal:
Regulatory legal changes
Employment law, WHS
Environmental:
Factors affecting environment
Packaging, pollution, carbon footprint
Stakeholder Theory
For any business to be successful, it must create value for customers, suppliers, employees,
communities and financiers; shareholders and banks, none of which may be analysed in isolation
Managerial task is to orchestrate the interests of the business’ stakeholders in the same direction
Design Thinking
Encourages people to explore options alternative to already existing options, focusing on the
needs of the user, understanding the context and culture as well as the ergonomics of the
stakeholders involved.
Involves direct observation and qualitative data to produce empathetic stories, allowing the ideation
(brainstorm) a solution without the contraction of existing options.
find more resources at oneclass.com
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Document Summary
For any business to be successful, it must create value for customers, suppliers, employees, communities and nanciers; shareholders and banks, none of which may be analysed in isolation. Managerial task is to orchestrate the interests of the business" stakeholders in the same direction. Encourages people to explore options alternative to already existing options, focusing on the needs of the user, understanding the context and culture as well as the ergonomics of the stakeholders involved. Involves direct observation and qualitative data to produce empathetic stories, allowing the ideation (brainstorm) a solution without the contraction of existing options. Radical ideas are made into simple prototypes to that test possible outcomes, following a scheme of ideate, prototype and test early within the creation of the solution so that mistakes are cheap, quick and ultimately lead to success. Empathise -> de ne -> ideate -> prototype -> test.
