COMM 2P15 Lecture Notes - Lecture 8: Krypto, Gabriola Island, Stakeholder Theory

• School: Brock University
• Department: Communication Studies
• Course: COMM 2P15
• Professor: Russell Johnston

Document Summary

Case study (cid:862) e(cid:373)pi(cid:396)i(cid:272)al i(cid:374)(cid:395)ui(cid:396)(cid:455) that i(cid:374)(cid:448)estigates a phe(cid:374)o(cid:373)e(cid:374)o(cid:374) (cid:449)ithi(cid:374) its (cid:396)eal0life (cid:272)o(cid:374)te(cid:454)t. (cid:863) Robert k. yin, case study research, 3 ed (2002) (cid:862)the (cid:395)ui(cid:374)tesse(cid:374)tial (cid:272)ha(cid:396)a(cid:272)te(cid:396) of (cid:272)ase studies is that the(cid:455) st(cid:396)i(cid:448)e to(cid:449)a(cid:396)ds a holistic understanding of (cid:272)ultu(cid:396)al s(cid:455)ste(cid:373)s of a(cid:272)tio(cid:374). (cid:863) R feagin (cid:862)real-life (cid:272)o(cid:374)te(cid:454)t(cid:863) (cid:862)holisti(cid:272) u(cid:374)de(cid:396)sta(cid:374)di(cid:374)g(cid:863) researcher must collect all evidence relevant to his or her claim from a real-world example. The way you collect data is less important that the accuracy and relevance of your data. Parallels to historical & policy analysis: topic can be any person, group, artifact, trend or culture, research requires detailed qualitative evidence, but quantitative evidence is also acceptable, evidence organized in two ways, chronologically, thematically. Case: an individual example of the subject to be studied, a written description of an individual subject. Analysis based on careful research of an individual subject. Why use case study: discovery: identify and describe topic and its components.