MGMT 1P93 Lecture Notes - Lecture 1: Offshoring, Human Resources, Industrial Revolution
Document Summary
In the modern world companies are being launched and growing faster than ever. Business: any activity that provides goods or services in an effort to earn profit. Not for profit organization: focus on causes not profits. Entrepreneurs: people who risk time money and other resources to start a business. Businesses raise the standard of living and quality of life. Industrial revolution: characterized by workers becoming specialized, dawn of mass production and large factories. Entrepreneurship era: characterized by a large increase in the standard of living and the dawn of the megarich titans of the business world (rockefeller etc). Production era: started by henry ford and characterized by the creation of the modern assembly line. More could be created for a lower cost. Marketing era: characterized by a focus on consumer power, the customer now had a choice of what to buy. Companies had to tailor their product to compete with others.