PSYC 2P30 Lecture Notes - Lecture 7: Classical Conditioning, Social Comparison Theory, Twin
27 Dec 2015
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Al (2011: neutral words can gain meaning based on our interaction, paired unfamiliar neutral countries with primed stimuli (subliminal flashing of happy or sad faces caused participants to gain an attitude about the country. : gave norm information (about others ratings) about fictitious groups: forming attitudes based on norms. Maybe a: monozygotic twins tend to share many attitudes, olsen et al study, attitude behavior link: the problem (wicker 1969, found evidence on heritable attitudes, attitudes rarely predict behavior, personality rarely predicts behavior (mischel 1968) 11. when do attitudes predict behavior: attitude specifity, eg. Church attendance actual church attendance: strong predictor: reasoned action: attitude predicts intention which predicts behavior, eg. Religion actual church attendance: weak predictor: pg 160, minimize extraneous influences, principal of aggregation, an average idea of something than factoring in outliers, self-awareness, attitude strength, accessibility to attitudes. 13. sleeper effect : milk= good (from milk company) forget source milk = good.
