BUSI 1800 Lecture Notes - Lecture 1: Strategic Alliance, Economic System, Takers
10 Oct 2018
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All profit-seeking activities and enterprises that provide goods and services necessary to an economic. Rewards for business people who take the risks involved to offer goods and services to customers. Economic system determines business ownership, profits, and resources. Firms rewarded for their ability to serve needs of consumers. Are risk takers (career, financial, personal, and social risks) Devise a plan to achieve success in the marketplace and earn those profits. 2: age of industrial entrepreneurs (late 1800s, production era (1920s, marketing era (since 1950s, relationship era (since 1990s, social era (since 2004) The collection of activities that build and maintain ongoing, mutually beneficial ties with customers. A partnership formed to create a competitive advantage for businesses involved. Affiliation of 2+ companies that help each other achieve common goals. Reliable workforces dedicated to promoting strong ties with customers and partners. As baby boomers hit the peak of their careers, generations x and y launch careers.
