BUSI 2701 Lecture Notes - Quality Costs, Media Culture, Supply Chain
5 Mar 2014
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Document Summary
How its organized and functions of departments. A place where they have good or services in exchange for something of value in order to obtain a profit. Responsible for overall strategy of the firm: operations & logistics. Money making (value creation) engine of the firm. Supply chain mgmt: engineering & design. Have to be close with marketing to ensure their designs are customer friendly: marketing. Quality and pricing: accounting and finance. Raising capital through debt and equity financing: human resources. Numerous functions essential to the effective operation of the firm. Sometimes these can be put under other sections such as it being under engineering and design. Globalization: shift toward a more integrated and interdependent world economy: reflects long term move away from self-containment more towards a global economy, describes the increased mobility and velocity of everything, globalization of (markets/production/consumers) it"s nothing new. Globalization of markets: national markets merging in to one huge one.
