BUSI 4609 Lecture Notes - Lecture 4: Business Process, California State Route 2

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Lecture 4
1. value chain
a. identify separate activity and business process
b. type of activity : primary/ support
c. value chain analysis: template that allow firm to understand cost
position, identify mean to facilitate implement action
d. downstream: company buyer
e. upstream: company supplier
f. cost competitiveness
g. depend on how well value chain is managed
h. area
i. supplier activity
ii. internal activity
iii. forward channel activity
i. supply chain: total stage to fulfill customer request
j. supply chain cost
i. high distribution
ii. technology
iii. raw material
k. SCM strategy
l. R&D approach
i. Be market leader
ii. Be innovate follower
iii. Low cost provider
m. IT
i. Convert data information
ii. Source of CA
2. outsourcing
a. purchase of activity firm from external supplier
b. low resource
c. concentrate at other area
d. reason
i. high re-engineering benefit
ii. share risk
iii. free resources
e. skills
i. strategic thinking
ii. deal making
iii. change management
iv. partnership governance
f. issue
i. seek greatest value
ii. evaluate resource
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