CDNS 2210 Lecture Notes - Lecture 5: Matthew Arnold, High Culture, North American Free Trade Agreement
9 Dec 2016
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Document Summary
Bridging from last week: continue to think about official/elite definitions of culture, how does the state get involved with this, group of seven as high culture what other ideas surrounding high culture circulate in. Mass culture: comics, soap operas, etc, cultural products that are produced through industry, accessible to the general public. Refers to products services practices that are created through things like advertising, comm industries, and mass culture was produced in a way to serve a large audience. Mass culture = soft drinks, ads, consumer products, The way it reaches a large audience is that its economic. Its accessible because you don"t need to be highly educated, to know another language, etc. for example coke is the #1 soft-drink consumed in the world. Arnoldian: civilization vs anarchy, the best of what"s been thought and said, victorian values, relationship with canada. Is different from mass culture because arnoldian argues that culture should be to refine people.
