Comm Nov. 5 The Cloud and Big Data
SAGE immense concrete building
Move from IBM to PC
Mac one of the most useful computers made by apple
Apple democratized computing
Internet software that we easily use is called the worldwide web
Metaphorically called “the cloud” is the new google computer “chromebook”
Web has everything, can store everything
All information on the ‘chromebook’ is stored somewhere else
Apple chromebook is about $250
Cloud is complex. The “iCloud” is also complex. Parallels drawn. In the name and their
complexities. Noone really knows all the complex parts of the cloud.
Keep energy costs down: cool places, low energy.
What is google known for?
start in garage in mid 1990s. Built a search engine
what it talks about to distinguish itself
o mission: to organize the world’s information and make it universally
accessible and useful
o “don’t be evil” – written on whiteboards to prevent it from becoming a
large and selfish corporation
o Quirky hiring practices weird questions to see if you think “outside of the
o Unique working conditions liberated human spirit
Original search engine
o “a unique logo that would clearly differentiate them from other search
platers at the time… these other players… etc…”
google is simple, not part of the ‘walled garden’. It is cleaner, faster.
o Faster because they copied the internet everything was saved and