PSYC 2100 Lecture Notes - Lecture 9: Ebay, Physical Attractiveness, Murder Of Kitty Genovese

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So(cid:272)ial i(cid:374)flue(cid:374)(cid:272)e (cid:271)(cid:396)oadl(cid:455) (cid:396)efe(cid:396)s to (cid:449)he(cid:374) so(cid:373)eo(cid:374)e"s e(cid:373)otio(cid:374)s, (cid:448)ie(cid:449)s, o(cid:396) (cid:271)eha(cid:448)iou(cid:396)s a(cid:396)e. Two types: normative influence: going along with the crowd to be liked or accepted, i(cid:374)fo(cid:396)(cid:373)atio(cid:374)al i(cid:374)flue(cid:374)(cid:272)e: goi(cid:374)g alo(cid:374)g (cid:449)ith the (cid:272)(cid:396)o(cid:449)d (cid:271)e(cid:272)ause (cid:455)ou (cid:271)elie(cid:448)e the(cid:455)"(cid:396)e more knowledgeable than you. We have a fundamental need to belong and as such we will behave in ways that will increase acceptance. (cid:455)ou (cid:272)a(cid:374) get people to (cid:272)o(cid:374)fo(cid:396)(cid:373) e(cid:448)e(cid:374) if it"s the (cid:449)(cid:396)o(cid:374)g a(cid:374)s(cid:449)e(cid:396) Giving right answer decreased conformity a bit. Giving different answer, extreme error decrease conformity dramatically. Sometimes we go along with the crowd because we believe that they know better than we do. We will follow others even in instances where we see it is(cid:374)"t a g(cid:396)eat idea. Risky behaviour - 21965 for driving fast confederate beside the person feeding them info (cid:271)ased o(cid:374) (cid:449)hat (cid:272)o(cid:374)ditio(cid:374) the(cid:455)"(cid:396)e i(cid:374) sa(cid:455)i(cid:374)g the(cid:455) k(cid:374)o(cid:449) the (cid:272)o(cid:373)petitio(cid:374) the(cid:455)"(cid:448)e do(cid:374)e it before.

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