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PSYC 2301
Elizabeth Nisbet

January 10, 2012 Health Psychology: Class 2 Why do we care? • Leading behavioral and social risk factors: – Smoking – Diet – Inactivity -a lot of behaviors we engage in are associated to health -we can look at who is at risk *prevention -help people live a quality life Successful modification: • Reduce preventable deaths -put less of a burden on health care systems, save $$ • Delay time of death -cut down on alcohol and develop cancer at 72 rather than 50, contribute to society better • Delay onset and effects of chronic disease • Reduce health care costs Health Behaviors • Behaviors undertaken or avoided to enhance or maintain health – Health enhancing behaviours (eating regularly, going to bed early) – Health compromising behaviours (contribute to illness) Habit: firmly established and often performed automatically without awareness • -established early in life (by the time we are 11) -period of adolescence, sometimes the habits can go off track, life can throw us off -our parents instilled in us Eg. put on seatbelt, Eg. brushing your teeth -habits can be good, but can also be hard to break which means that bad habits may stay What is health promotion? • Disease prevention -goal is to try and prevent people from becoming ill through educating people - encourage healthy behaviors so that we can stop people from learning bad behaviors in life Eg. tell people about anti-smoking techniques, and promote awareness groups – Health education – Health promotion What is health promotion? Includes: Promoting behavior change • -encourage us to get flu shots so that we don’t pass the flu on to someone else • Patient education • Public awareness campaigns • Political activism -Eg. MADD - influences peoples health January 10, 2012 Health Psychology: Class 2 * promoting healthy behaviors and giving them the tools and techniques to adapt these healthy behaviors Who’s involved? Individuals • -mom/dad • Medical practitioners -doctor, dentist • Psychologists Policy makers • -community/national level Psychology and Health Promotion Social psychology • Research Methodology • Theories of attitude and behavior change – Elaboration Likelihood Model of Persuasion: -how much you listen to that info is related to how much you invested in the topic -Eg. if a smoking add comes on TV and you do not smoke, one will not pay attention to it – F
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