COMM 315 Lecture Notes - Lecture 2: Socially Responsible Investing, Trademark Infringement, Punitive Damages
Document Summary
Ethical behaviour is very important in the business community and helps to install con dence and trust in the minds of clients, employees and employers. Ethics provides balance between interests and stakeholders: what society expects from business shifts constantly expect more than what is. Strictly legal : society expects business to take ethical position on the environment, resource management, treatment of animals, ethical investing, labour standards, . Business managers must nd a balance between : pressures to provide return on investment , expectations of responsible corporate governance. Professional standards of practice establish a set of ethical rules and behaviour which all persons who wish to be recognized as members in good standing of a professional association agree to respect. Promote faire and ethical business practices and strive to protect the reputation of the professional organization in the eyes of general public. Deal"s with many issues including but not limited to the following areas of concern : objectivity.