SOSA 2002X Lecture Notes - Lecture 21: The Sociological Imagination, W. M. Keck Observatory, The Control Group

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Not to explain what is right or wrong, but rather come up with explanation for why things come up the way they do. Social research is a big part of observing these patterns in society. Today: research design alternative to survey based research. Although not written by sociologists, it tackles the idea of ethnic prejudice. There is a strong notion amongst canadians that we are past racism. Individuals are not perceiving of themselves as racist so we cannot directly ask that question. Investigation on the discrimination/prejudice in the job market. What were the variables used: ethnic names (x1, foreign degrees (x2, foreign work experience (x3) There are more exogenous variables as well. How do these attributes affect callback rates? (y- endogenous variables) In survey research there are different sets of questions designed to explore how they affect each other. Audit study a type of social experiment to measure social practices through a field study.

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