CMNS 2228 Lecture Notes - Epistemological Pluralism
Document Summary
Both quantitative and qualitative methods are used on the same object of study, in order to compensate for each other"s weakness and together provide a better insight into the phenomenon we are studying (friessen and. By adopting this, we can say a lot or at least more about a lot of people. Primary data sets are being collected using both qs methods. Friessen and punie"s study of icts (phone related media, tv related media and computer related media) in holland and belgium. Was to investigate the ownership , use and acceptance of icts and the family members attached to. Quantitative was conduced in brussels face to face administered questionaries about their ownership. Busy households own more icts compared with less busy households. Q sorts-- a tool in the quantitative arsenal of audience research. Q-methodology is also called the scientific study of subjectivity.