COMM-1006EL Lecture 1: Case Writing
14 Jul 2015
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Document Summary
Tutorials in room f-441 1:00 p. m. - 2:00 p. m. day before each case is due. Information: take info from cases and think- no summarizes, what do you think, executive summary: snipit of the entire entire case. Main issue, suggestion, alternatives: no table of contents needed. No speci ed font or double spaced: executive summary by itself on one page, page case outline provided, no marks for background or summary. Marks come from your input: strong problem statement, look at the exhibits, who/what/where/when/how, problem statement: the most important part of the paper. Bold statement leading to analysis for the rest of the paper. Check if the recommendation solves: cases: decision must be urgent. No right answer: bring in theories to paper, do not cite the textbook. Not use external resources: rarely is it the employee"s failed. Rarely should they be red: ex: bad employee behaviour, not the employee"s fault.
