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MGCR 331 (52)

CH9 Vocab

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Management Core
MGCR 331
Richard Donovan

Chapter 9: Understanding Software for Managers - basics of software o hardware -- > operating system -- > applications -- > users o flexible --- gives customizations options to managers - operating system: provides a common set of controls for managing computer hardware, making it easier for users to interact with computers and for programmers to write application software. - User interface: items like scroll bars and menus are displayed on the hardware of the computer display (what you see) - Operating systems give programmers a common set of commands to consistently interact with the hardware - Good OS and software can catalyze network effects (Eg apple apps) - Firmware: control programs stored on chips -- > smaller, special-purpose computing devices EG OS in an iPod, mobile phone, or TV box - Embedded system: special software designed and included in physical products. Often stored as firmware too. - Moore’s Law enables embedded systems - Platform: operating systems create a platform so that programmers can write additional applications. EG iPhone, Wii, windows. - Application software: performs the work that users and firms are directly interested in accomplishing --- the more application software that is available for a platform (eg more apps for your phone), the more valuable it potentially becomes. - Deskto.p software: applications installed on a personal computer. - Enterprise software: applications that address the needs of multiple, simultaneous users in an organization or work group. EG keeping track of inventoy, record sales.. - Software package: a software product offered commercially by a third part to support functions. o Enterprise resource planning (ERP): a software package that interacts the many functions (accounting, finance, etc) of a business. o Some leading ones SAP and Oracle o Some other categoreies:  Customer relationship management: used to support customer-related sales and marketing activities  Supply chain management: systems that an help a firm manage aspect of its value chain.  Business intelligence systems: use data created by other systems to provide reporting and analysis for organizational decision making. - Most ERP work in conjunction with database management system: stores and retrieves the data than an application creates and uses. o (think of it above the operating system, but under the enterprise applications) o very efficient for a company - but ERP systems can also have very costly consequences for a company if their installation or implementation is botched - distri
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