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Lecture 14

PSYC 215 Lecture Notes - Lecture 14: Social Proof, Social Cognition, Laugh Track


Department
Psychology
Course Code
PSYC 215
Professor
Mark Baldwin
Lecture
14

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Informational Influence
Ex: if everyone jumped off a cliff would you do
it too?
We are influenced by the thoughts and
behaviours of other
Bloggers (health, diet, exercise…)
Anonymous reviewers of products,
restaurants
Observation of other's behaviour
-
Informational influence
Taking others' comments or actions
as a source of info about what is
correct, proper, effective
-
Is this a significant influence on
important behaviour?
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A powerful example of informational influence:
Self Harm
The "Werther effect": named after 1774
book "the young Werther" in which hero
commits suicide
Led to widespread imitation (ex:
clothing)
Including copycat suicides
This whole phenomena lead to
many people copying the
character.
-
After a well-publicised suicide, is there an
-
Lecture 14
Tuesday, October 22, 2019
2:35 PM

Only pages 1-2 are available for preview. Some parts have been intentionally blurred.

After a well-publicised suicide, is there an
increase in the suicide rate?
-
David Philips examined this idea with
"archival research" - using existing
datasets.
-
The question was do suicide rates change
after a celebrity suicide is publicized?
After the suicide there were way
more that happened in the months
following.
-
Effect happens even when correcting for
time of year, day of week, etc.
-
More publicity => more increase in
suicides
-
Greatest increase in geographical areas
with greatest publicity given.
-
Similar findings for single-vehicle
accidents causing death
Increase in days following a highly
publicized suicide
Greatest increase among people of
age group similar to the person in
the news story
-
Author suggests that news stories can
make suicide seem a reasonable,
legitimate option as a response to life's
difficulties (vs. talking to someone,
counselling , involvement in religion,
joining a group, working for a cause, etc.)
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Author suggests that IF the story needs
to be reported, it should include info
about pain, disfigurement, and the
suffering of your family.
-
Informational influence:
Taking other's comments or actions
-
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