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Anthropology 2F03 lecure 10.docx

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Department
Anthropology
Course
ANTHROP 2F03
Professor
Andrew Gilbert
Semester
Fall

Description
Anthropology 2F03 lecture 10October 10 2013PurchasingpowerConsumption is the place to understand social inequalitiesConsumption Consumption is the meaningful use people make of the objects that are associated with them The use can be mental or material the objects can be things ideas or itemsTo analyze consumption from and anthropological perspective is to focus on the social and cultural processes that underlie how needs are defined and demands generated and satisfied in consumptionTo analyze consumption to explore how and why objects carry significant socialmeaningsFor individuals the first step in consumption is appropriation establishing a mental association with the objects to be consumedIn capitalist societies this often me
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