CMST 2PR3 Lecture Notes - Lecture 10: Crisis Management, Crisis Communication, Learning Organization
11 Dec 2017
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2. 3 managing issues, risks & crises a strategic approach to comm chaos. Analyze responses ranging from advocacy to accommodation in public relations conflict cases. Identify the stages in the issues lifecycle. Describe how issues management can prevent or lessen the impact of crises. Discuss how traditional media, social media and offline word of mouth interact in the spread of crisis information. Assess competing values in ethical conflicts of interest in the context of public relations issues and crises. Anything that suddenly disrupts org ability to achieve their mission. Ex: water from taps being bad is good for water bottle industry. 2017 hurricane season alone: billion (usd) Accidents and closures on the 400-series highways. We did not grasp the magnitude of the threat that had been gathering over a considerable period of time. This was a failure of policy, management, capability and, above all, a failure of imagination. : thomas h. kean (chair, imagine it to be real.
