CMST 1A03 Lecture Notes - Lecture 1: Media Consumption

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Document Summary

Media in an ever-changing communications universe w w w w w w w. 88. 5% of canadians use the internet as of 2016. The internet allows individuals to become content producers, not just content consumers. Communications technology has the ability to shrink space (the telegraph, telephone, radio, tv, and internet. Concerns about the media (commercialized, privacy and the digital divide) Canadian media consumption to reach 510. 7 minutes per day in 2017. Growing at a rate of 5. 9% per year. Internet use in 2017 is estimated to reach 206. 8 minutes per day. In 2015, 31. 8 billion were spent on advertising smartphones. The act of making a message common to one or more people. Once the receiver receives the message, it is up to them to decode the message based off of their experiences. Satisfies a range of our social needs: pleasure, affection, inclusion, escape, relaxation and control. Is an important key to effectiveness in a variety of everyday settings.

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