CMST 2PR3 Lecture Notes - Lecture 8: Google Store, Influencer Marketing, Iphone X
14 Nov 2017
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Document Summary
Social, mobile and multimedia: where is it going. What"s happening in the world of social, digital, mobile, multiplatform? iphone x. Multiplatform: writing content, how does this story play in sound, video. All of these things have to be seen well on mobile. Silicon valley"s gut-wrenching" year confronting its dark side. But what is the context that"s happening within these platforms: how do all these programs have an effect on us. Tech platforms, we use them and gives us access but we are also giving away our information and privacy as well. Facebook, youtube, instagram continues to talk about self as a technical platform that connects like- minded people: becomes an asset to many communicators. Facebook, twitter, google deliver to massive audiences to connect with. The context/environment that these platforms are now working with them. A 1/3 of the world is actively using facebook. Twitter reduces population/membership for 280 characters.
