COMMERCE 2KA3 Lecture 15: Chapter 15 Not top tier- textbook was missing pages

• School: McMaster University
• Department: Commerce
• Course: COMMERCE 2KA3
• Professor: A L I R M O N T A Z E M I

Document Summary

Global culture: created by television, the internet, and other globally shared media such as movies now permits different cultures and peoples to develop common expectations about right and wrong, desirable and undesirable, heroic and cowardly. Transborder data flow: the movement of information across international boundaries in any form. Some european countries prohibit the processing of financial information outside their boundaries or the movement of personal information to foreign counties. Transnational strategy: nearly all the value-adding activities are managed from a global perspective without reference to national borders, optimizing sources of supply and demand where very they appear and taking advantage of any local competitive advantages. Legitimacy: the extent to which your authority is accepted on grounds of competence, vision, or other qualities.