IP1 Notes.docx

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McMaster University
Computer Science
C S1 B A3 Administrative Details

Computer Science Notes: Information Presentations IP – 1 – Document Elements PG# 345 – 403 INTRODUCTION  Organization of foreground elements on a background.  Repetition (of patterns and rhythms in your document) is the key to simple, understandable, predictable navigation.  Clarity is also enhanced by restraint.  Elements should have a specific role and be integrated within the content.  3 Tell Rule: tell them what you’re going to say, say it, tell them what you said (intro, body, conclusion) TOPICS  Elements of page design  Manipulating text blocks  Style-setting  Emphasis with text  Directing the reader’s eye  Layout development  Typeface and fonts  Graphic placement  how to control use of patterns (many things that form a style or a look) text, spacing, etc. RELEVANCE OF PRESENTATION  Creation of the right impression depends significantly on visual presentation, even if the material is in written form.  Weak presentation of information adversely impacts communication.  Presentation tools provide an opportunity to effectively target a specific audience.  Clear and timely communication of information is critical to the success or failure of most business and institutional organizations.  know your audience  effect of tools  organization, repetition, clarity  timely communication ELEMENTS OF PAGE DESIGN  Organizational Elements o Headings: few, consistent, logical  beyond 3 levels = make a new section o Subheadings  text breaks, extra space above  hierarchical numbering, lighter shade of ink o Margins: size, proportion, balance, contrast, theme o Justification  eye relief, hyphen or ragged edge, typeface or spaces  eyes get tired, person gets bored – attract attention; presented in way to relax eye muscles, not tiring/boring o Page Numbering: same size as body text  1 point = 2 ndmost important point, LAST POINT = MOST IMPORTANT!  The Grid o implicit/explicit spatial division o procedural guide, eye motion o aid to layout structure, consistency o format v. content  Choose a grid that is compatible with the information itself and the intended audience.  few headings; use outline approach (topic headings) GRID EXAMPLES RUNAROUNDS  justified right edge = more professional  use block form  keep runarounds on same sides!  hyphenation = suffi-  text excerpt/image (runaround this!) o summary, thumb index, subtitle o used for emphasis o top = intro, bottom = summary WORD 2007 RUNAROUND MANIPULATING TEXT BLOCKS PG #88 & PG # 65  Line o longer = slower o 30 to 70 characters, typically 8-10 average words o How many in a newspaper or magazine?  columns have 4, 6-7 words  full=line KERNING (microspaces, horizontally stretched out to marginal lines)  Character o ascender, descender, counter o point size o proportional font or typeface (kerning)  Spacing o leading between lines (sometimes between characters)  leading = strips of lead to separate documents, changing how many blank lines are put in between text lines o 11 pt. type and 14 leading; 10 pt. type and 12 leading o 10-14 pts = typical for most text documents o 1 pt = 0.01383 inches, 12 pts = 1 pica, 6 picas = 1 inch  Sentences o One or two spaces afterwards?
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