ECON 1B03 Lecture Notes - Lecture 10: Monopolistic Competition, Perfect Competition, Root Mean Square

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ECON 1B03 Full Course Notes
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ECON 1B03 Full Course Notes
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Product differentiation: each rms product is at least slightly different from another rms. Mr < p since demand is downward sloping. Like in perfect competition, p = atc in lr equilibrium due to free entry and exit of the market. Monopolistically competitive rms produce at a level we call excess capacity: They produce a level of q where atc is above minatc, unlike perfectly competitive rms. Because price exceeds mc, an extra unit sold at the going price means more pro t for the monopolistically competitive rm (adds more to tr than it does to. Cause people to perceive a well known brand item as superior compared to no name brand item. Is sometimes true, companies have incentive to protect reputation of brand name. The big thing to remember about monopolistic competition is: In the sr, rms resemble monopolies (mr = mc, nd price using q, dwl)

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