He chooses that part of his name to have painted in a detail in the roc of the painting to look like it is inscribed in the painting (bonaparte). He commissioned this painting in 1801, he was a political leader at the time, he"s presenting himself in different moment in his life. We can also see the troops in the painting returning to italy after a successful military campaign. Portrays himself as a man of destiny and man who has and will continue to lead. Presented on horseback to look taller and to look more magnificent. He wants it to look like he"s leading france forward. Leads the army on several campaigns, stages a coute de ta - takes control of state with the force of the army behind him. Very successful, by 1804 french senate vote to give him the title of emperor of france. 12 year period of the 1st french republic ends.