HLTHAGE 3I03 Lecture Notes - Lecture 10: Ageism, Imperative Programming, Crosscut Records
21 Apr 2016
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Health age 3l03 lecture 9: the aging body and consumer culture. Required readings: coupland: coupland (2009) approach. Exploration of a range of popular culture texts (magazines, television shows & associated websites) Aging: tied to appearance, positioned as reversible. Achievable via body practices & regimes: universal goal: youth, can achieve through weight control, fashion, hair products/ Aim: deconstructing how the aging (female) body is positioned & given styles, exercise meaning within these popular culture texts: coupland (2009) the problem of aging. Product = solution to battle between reader & time" itself. Product is the solution between the battle of time and reader. Time is the enemy and can be eliminated fought against: coupland (2009) theory re: aging & the body. Central to self-identity/meaning-making, & a malleable entity. Individual consumer = moral responsibility for bodily upkeep. Moral responsible of the person to delay ageing and masking of it. Tension between external appearance & internal self: coupland (2009) time & aging.
