MUSIC 2II3 Lecture Notes - Lecture 24: Vibraphone, Stevie Wonder, Independent Record Label
7 Dec 2015
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Worked at motown as their day job. The only thing that changes from record to record is the vocalist. Result is absolute consistency of product (what gordy wanted) consistency of style, sound, appearance, so when you saw a motown artist you knew it was a motown artist. You"d better shop around smokey and the miracles (1960) Smokey robertson always looking at the camera important part of being a motown artist projected outwards towards the audience. The supremes one of motown"s greatest successes. Diana ross was not the best singer; mary wells was a better singer. Diana ross had a quiet voice, mary wells had a powerful, gospel voice. Berry gordy made diana ross the lead singer because he thought that ross" voice would be more likeable to white audiences (kind of like. Chuck berry; gordy wanted to broadcast this music to a wider audience) Ross" had a more restrained, quiet sound.
