PSYCH 1F03 Lecture Notes - Lecture 6: Stereotype, Deeper Understanding, Exemplar Theory
14 Mar 2016
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Document Summary
Two cogniive mechanisms : atenion : helps you to focus inite mental resources on key parts of the acive scene, memory : helps you recall speciic thoughts and behaviors which are appropriate to your current needs. Funcions of categorizaion : classiicaion : it allows you to treat objects that appear diferently as belonging together. Automaic categorizaion process is seen when people of specialized ields speak with each other using technical jargon. For simple categories, we are more suscepible to the illusion of the expert, and large no. Of people can come up with a simple classiicaion rule. For complex categories like fruit and furniture , the no. We understand abstract categories like freedom, beauty or jusice but its diicult to deine them using simple rules. When asked to deine rules, you may ind it diicult to properly include and exclude items for category membership, yet when given a test simulus, you can efortlessly decide membership.
