PSYCH 1X03 Lecture Notes - Lecture 6: Murder Of Kitty Genovese, Social Learning Theory, Reinforcement Learning
18 May 2017
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Presence of others and norman triplett (1898: observed that cyclists raced faster against each other than racing against the clock. Individuals were also to compare three comparison lines to one study line and identify which of the comparison lines matches the standard. E. g. fashion, social behaviour due to negative social consequences: comparative function: the role of others in providing information about an am- biguous situation, deutsch and gerard (1955) Subjects conformed primarily on trials where the correct answer was less clear. James stoner (1961) studied the risky shift effect: at the time, the commonly held belief was that groups were more cautious than individuals, test: asked individuals to read a set of hypothetical situations and make risk assessments. Why: group polarization: group decision making strengthens the original inclinations of the individual group members and leads to a more extreme view.
